The Darkness: Featured in Super Bowl XLV Ad; Set To Perform Live Monday, Feb. 6 on VH1’s “Big Morning Buzz Live”

THE DARKNESS took the world by storm during today’s Super Bowl XLVI, one of the biggest sporting events on the planet.  The British group’s infectious classic hit “I Believe In A Thing Called Love” was featured in a fourth quarter commercial for Samsung’s Galaxy Note Superphone.  Directed by filmmaker Bobby Farrelly (There’s Something About Mary, Dumb and Dumber, Kingpin, Shallow Hal), the clip features the group’s bombastic frontman JUSTIN HAWKINS as a pied-piper leading a colorful cast of characters in a massive street party (see the link below). Fans can log onto Facebook.com/samsungmobileusa to win JUSTIN’s guitar from the spot. Last year’s Super Bowl XLVwas watched by more than 111 million people, becoming the most-watched program in U.S. television history (Nielsen Co.).

Tomorrow (Monday, February 6), tune in to watch the multi-platinum group’s acoustic performance and interview airing LIVE from theNYC studios of VH1 TV’s “Big Morning Buzz Live” (10:00AM ET/PT). Viewers can access extended interviews and behind-the-scenes photos online at Buzz.VH1.com and http://www.facebook.com/vh1buzz.

Recently reunited with all original members, THE DARKNESS—JUSTIN HAWKINS (vocals/guitars), DAN HAWKINS (guitars/backing vocals),FRANKIE POULLAIN (bass) and ED GRAHAM (drums)–are now on the road, having launched their month-long headlining North Americantour last week (see press quotes below) in Toronto, following it up with a killer sold-out show last night at Irving Plaza in NYC (see set list below). The group’s live set encompasses classics from 2003’s multi-platinum album Permission To Land, including favorites “I Believe In A Thing Called Love” and “Get Your Hands Off My Woman”; 2005’s One-Way Ticket To Hell And Back with “One Way Ticket” and “Is It Just Me?”; as well as several new songs off their forthcoming yet-to-be-titled third album (release date TBA, mid 2012). The trek marks the band’s first return to the States since their 2004 tour supporting Permission To Land. The group will return to Irving Plaza tomorrow (Monday, February 6) for an encore performance.

Renowned worldwide for their electrifying rock n’ roll, the group debuted “Nothin’s Gonna Stop Us”–their first new song in six years–as afree download for all the loyal fans who’ve supported the band with sold-out tours on both sides of the Atlantic. The hilarious animated video for the song, created by popular visual rock artist Thom Lessner and directed by Ted Passon, premiered this week onwww.RollingStone.com.  Download the Mp3 on the band’s official site: www.TheActualDarkness.com.

Watch the Samsung commercial featuring “I Believe In A Thing Called Love” and JUSTIN here: Facebook.com/samsungmobileusa

Catch THE DARKNESS on their 2012 North American Tour:

Jason Price

Jason Price founded the mighty Icon Vs. Icon more than a decade ago. Along the way, he’s assembled an amazing group of like-minded individuals to spread the word on some of the most unique people and projects on the pop culture landscape.